JOE MITCHELL DESIGN

In my free time I love to draw. Drawing has always been a big hobby of mine and I like to incorporate it as much of possible within my design work; I love hand drawn out types and quick sketches to document ideas and themes. I tend to use drawing as a method of communicating my ideas.  As part of the process and production module we were tasked with creating an advertisement for a book of our own choice. I thought that this would be the perfect opportunity to implement elements of drawing through the use of computer developed illustrations.  Using Illustrator, I then experimented with drawn over picture illustrations. I first of all started by using the same colours as the original photo. Using the pen tool, I created basic shapes of the portrait, adding extra details around the mouth and eyes. From previous experimentation in life drawing, portraiture and computerised illustrations, I knew that simple shapes and lines work effectively posed next to ...

This was our first lecture on type and the differences between a Font and a Typeface.  A Typeface is the design of the alphabet: the shape and design of letters and numbers.  Font is the digital file that actually contains the typeface.  The New Typography (1928)   The New Typography written by Jan Tschichold is a manifesto on how to create type. It started as a movement that brought font to the forefront of the new Avant Gard Moment that was sweeping the time. It was a very modernist approach to thinking about the page and how it implements type and image. Gothic fonts were prevalent at the time and this book really pushed boundaries of it's time. The book is also heavily Bauhaus inspired; it's a new, revolutionary way of looking at typography through codes and rules. This book was also widely available at the time, which eventually worked its way into commercial design, which some would s...

In today's process and production exercise we completed an interior drawing exercise by which we walked around our building, drawing elements from in and around the area. We had to start in the studio and work our way around focusing on a narrative within our work.  I chose to focus on people, and their relationship with the environment through my drawings. I chose to draw onto paper with pencil first, pro-markers and then finish with fine-liner detail. I like both outcomes and I believe that they narrate peoples relationship with the interiors very well.  Here are the two results that I created; 

Not Vital Today I visited the Yorkshire Sculpture Park in search of inspiration for my studio project on Sense of Place. I have been the Park many of times but never to research into such topic as this one. I had previously seen the work of KAWS and the work of Antony Gormley but was interested to find out more about the work of Not Vital.  KAWS (or Brian Donnelly) is favourite artist of mine and ever has been since he designed the 2013 Video Music Awards Moon Man Sculpture. When I found out his work was debuting itself at YSP I was very exited to see it in the open air gallery. 6 of his iconic sculptures are at the gallery and the opinion or context behind them are really left open to the viewer. The sculptures are large in size and size among the open air gallery, you can walk around and get a feel of the different areas and the different exaggerated expressions and posses the characters are exhibiting. Th...

For my studio project on A sense of Place I took a trip to Manchester. I love Manchester because it is full of culture and expressive art such as fantastic art galleries, expressive architecture and the place as a whole is diverse in culture. The theme of my project on a sense of place has gathered a slow narrative towards people within place as well as how the place effects their culture. I also would like to gather elements of buildings and infrastructure to use as experimentation for my design work. For example, I could take images then manipulate them in the style of Richard Vergez or recreate them visually in the style of the Boyle Family. Overall, I believe the photos taken from Manchester as well as the experience itself has gained myself inspiration on the narrative flow of my studio project.

Recently I visited the city of Manchester to gather research for my sense of place project. Whilst in Manchester I got the chance to visit Manchester Art Gallery and view the exhibition 100 Years of Vogue before it closed there. I follow fashion magazines a lot and love the idea of mixing and combining graphic design with fashion marketing and photography and due to the way in which my project was flowing I thought that a look round this exhibition would be very beneficial.  The exhibition celebrated the work of British Vogue which turned 100 years old in 2016.  On the top floor of Manchester Art Gallery you can explore the history of  Vogue , travelling through the decades: one is free to explore Cecil Beaton’s defining images of the 1920s and 1930s; David Bailey’s representation of the swinging sixties; Patrick Demarchelier’s intimate depiction of Cindy, Naomi and Claudia—the original supermodels; plus portraits of some ...

Studio Plan As part of my Studio Module and to complete the first brief of the year I have decided to intensively plan the layout, design and form of my concertina sketchbook. To make sure the concertina sketchbook has a narrative and an artistic flow I have decided to Storyboard my ideas and use a maquette technique to make sure there is a logical and sophisticated order.  Storyboard Template demonstrating rough ideas, rough planning notes as well as a modernist, relevant colour scheme. Maquette technique to order my Broad Secondary Research that enables my work to have a flow